SOCIAL NETWORKING SITES

1.0 Background of the Study

Since their introduction, social network sites (SNSs) such as MySpace, Facebook, Cyworld, and Bebo have attracted millions of users, many of whom have integrated these sites into their daily routines. Hundreds of SNSs, with various technological affordances, supports a wide range of interests and practices. While their key technological features are fairly consistent, the cultures that emerge around SNSs are varied. Most sites support the maintenance of pre-existing social networks, but others help strangers connect based on shared interests, political views, or activities. Some sites cater to diverse audiences, while others attract people based on common language or shared racial, sexual, religious, or nationality-based identities. Sites also vary in the extent to which they incorporate new information and communication tools, such as mobile connectivity, blogging, and photo/video-sharing.

 

Social networking sites is the lifeline that fuels startup aspirations for graduates. Skill and grit can get you far, but it is only networking that will take you far enough. Social networking has taken on a whole new meaning in the internet age. Executives at companies of all sizes, especially in startups, are connecting with professionals around the world through SNS to learn strategy, hire the best people and form alliances. The Internet provides powerful networking opportunities that allow users to effectively target their audience by logging on to these social sites.

 

2.0 Statement of the Problem

Keeping up with the competition demands in cultivating contacts at warp speed in acquiring work is the way to get ahead of the game. There are plenty of tools — many of them free —and one of them are the  social networking sites. SNS are all the rage these days and younger people use such sites for dating and hobbies,  and most especially there are sites devoted to professional collaboration.

The important features of an SNSs so that graduates can be lured and sign up to one will be the main issue here. How does all this affect entrepreneurial and business firms? Social networks connects people at low cost, and this is both beneficial for the graduates and business firms (Donath&Boyd,2004). Maintaining a healthy social network through SNSs and embracing diversity, then, is crucial for graduates in having contacts that will help them have a place in the corporate world.

 

3.0 Research Objectives

            The main purpose of this study is to analyse the several activities or events that graduates engage in to have effective social networks. This research, specifically, purports to determine how these activities affect their social life and distinguish the role of the internet in making people connected professionally. This research also takes into account the practices the students do that help them shape business ideas. The study also seeks to evaluate how the graduates are connecting with the services that facilitate business-oriented connections through SNSs and explore the sites that are effective to this kind of networking.

 

4.0 Research Methodology

This study will use the descriptive type of research. A descriptive research intends to present facts concerning the nature and status of a situation, as it exists at the time of the study and to describe present conditions, events or systems based on the impressions or reactions of the respondents of the research (Creswell, 1994). It is also concerned with relationships and practices that exist, beliefs and processes that are ongoing, effects that are being felt, or trends that are developing.

In this study, primary and secondary research will be both incorporated. The reason for this is to be able to provide adequate discussion for the readers that will help them understand more about the issue and the different variables that involve with it. The primary data for the study will be represented by the survey results that will be acquired from the respondents. On the other hand, the literature reviews to be presented in the second chapter of the study will represent the secondary data of the study.

The research will be presented in written form with the addition of data charts which will present the project’s results. Pie charts and network charts will be needed to illustrate some of the analyzed data.

 

Credit:ivythesis.typepad.com