Qualitative Data Analysis

Group Activity

In this study, much has been realized and learned by our group in terms of analysing transcripts. Right from the beginning we have learned the value of perseverance in order to achieve the goal of out activity.   As this activity considered the qualitative analysis, specifically the analysis of transcripts, we have learned on how to identify the most important and essential data that can be included in the study and we are able to develop coding to make sure that the analysis adheres to the goal of the study. As this study employed the qualitative technique, we have learned how to be keener and observant on the data to be analysed. We have developed a framework that we can use to interpret the collated data.  Our group members have gain the necessary information that had made the activity successful.   

The approach used by the group for this study also helped us to become more open for adjustment and refinement of ideas as an inquiry proceeds.   Through this, we are able to consider idiographic descriptions and emergent themes rather than on categorical frameworks and very specific hypothesis.  Moreover, we also learned how to gather pertinent data from various sources, specifically for the secondary data, analysed it through decoding and interpret it for the purpose of the activity.  Through this transcript analysis, we are able to select our coding methodology and design our data analysis in line with the research questions. We are able to choose our codigin approach, that is, the coding identical transcripts. Herein, we are able to decode the given data individually them made a comparison and reliability analysis to ensure that the objective are being followed and achieved. It is said that through this, we are able to determine what will be best for our data analysis.

Individual Activity

During the research work, I learned that qualitative method suggests a more realistic feeling of the setting of the study which cannot be acquired solely from numerical data and statistical analysis in quantitative approach.  I also learned that qualitative research permits flexibility in accomplishing data gathering, data analysis, and interpretation of collated date information. Accordingly, qualitative method permits the researcher to present and show the phenomenon being analysed in a more holistic manner. Also, this method enables the social interaction with the research participants using their own language and terms. The used of qualitative approach by the researcher it enhanced descriptive capability using unstructured and primary data. 

One of the important factors to be considered in choosing qualitative research when answering a research question is the information or data to be used, which should be pertinent and also the decoding approach for transcripts.  In addition, another important factor to consider is the use of the themes and the consideration if the researcher would use his own point of view for answering the question or the consideration of comparison of the idea and view of other people.  

Based on the given strengths and advantages of qualitative approach, it can be said that there are factors in qualitative approach which are very important and there are other factors which make it inferior from quantitative approach. It is said that qualitative approach can be inferior from quantitative in a way that bias of ideas are more exposed in qualitative which have greater influence on the analysis and interpretation of the data affecting the result of the study.

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