In buying a computer three things created a big impact in making the final decision. The impact in making the final decision is also known as the three lenses that include the design lens, the experience lens and the ideas lens. The design lens impacts the decision by putting up a certain standard before the computer will be purchased. Before a computer will be finally purchased the design specifications should be met. The parts of the computer should have modern and sleek design. The computer should also be made of sturdy materials so that it will not be affected by changes in the environment and changes in its location. Another thing that creates an impact on purchasing decisions of the computer is the experience lens.
The experience lens provides knowledge and ideas on how the computer may work under certain conditions. The experience lens helps decision making by making the buyer be wary of the things he/she bought that has limited capabilities or caused the waste of his money. The experience lens helps in carefully discerning what specifications about the computer should have been formulated before a final decision in buying the product is made. Finally a thing that affects final decisions in buying a computer is the ideas lens. The ideas lens gather information from different people so that a final decision can be made on what product to purchase. The ideas lens contributes to how the innate knowledge on what the computer can do and how the computer can provide assistance in making the buyer’s life easier.
Credit:ivythesis.typepad.com
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