Topic:
How would you (re)-create an entrepreneurial culture in any large organisation in which you might be employed, either now or in the future?
Instruction:
• Read and discuss the two cases in chapter 12 of Kirby, D.A. (2003), Entrepreneurship. Maidenhead: McGraw-Hill
• Sir Ralph Halpern and the Burton Group plc (pp. 305-308).
• Jack Welch: an “activist” CEO (pp. 318-320)
• Select a suitable large organisation (one known not to be entrepreneurial)
• Private sector
• Public sector.
• Find out as much about it as you can.
• Write an action plan to turn it into an entrepreneurial organisation. (Think of yourself as either
• A new CEO brought in to do this or
• A consultant advising the CEO).
• To do this you will need to answer the following questions
• What sort of organisation do we have now?
• What sort of organisation do we want to create?
• What is stopping us?
• What do we have to do to overcome the obstacles/barriers in order to achieve our objectives?
• Who should do what, when?
• Includes
• Executive summary
• Contents list
• Evaluation of what you have learned
• About intrapreneurship
• Entrepreneurial team working
• Change management
• Difference between theory and practice
• Etc.
•
Recommend Reading
• Burns, P (2005) Corporate Entrepreneurship: Building an Entrepreneurial Organisation. Basingstoke: Palgrave MacMillan.
• Elfring, T (2005) Corporate Entrepreneurship and Venturing. New York: Springer.
• Hamel, G. (2000), Leading the revolution> Boston: Harvard Business School Press.
• Katz, J. A. and Shepherd, D.A.(2004), Corporate Entrepreneurship. Kidlington: Elsevier Ltd.
• Kirby, D.A. (2003), Entrepreneurship. Maidenhead: McGraw-Hill (especially chapters 9,11 & 12)
• Wickens, P. (1999) Energise your Enterprise. Basingstoke: MacMillan Press.
Credit:ivythesis.typepad.com
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